Michelle brings over 20 years of global corporate communications experience. A specialist with expertise in developing strategically focused marketing and public relations programs for companies that include both internal and external channels. Michelle has a proven track record of helping executives build their personal brands and company profiles. Starting at Ogilvy Asia Pacific, to Ogilvy NA, BBDO North America, JWT Worldwide into the merger to Wunderman Thompson, Michelle couples this with her experience of working with independent agencies in the US and Canada.
Michelle has achieved national and global media placements for her clients in The New York Times, The Wall Street Journal, Bloomberg, BBC News, Robb Report, New York Post, Morning Joe, New York Magazine, Forbes, and all the major advertising trade publications and many other outlets. Michelle has secured panels at South by Southwest, Cannes International Advertising Festival, The Atlantic Festival, Fortune’s Most Powerful Women and Fast Company Innovation Festival among others.
Specialties:
· Media Relations
· Crisis Communications
· Editorial and Content Development
· Panel and Speaking Engagements
· Reputation and Personal Branding
· Integrating PR with Business Development